Monday, October 6, 2008

SPA WEEK!!!!!!

One of my favorite times of year is upon us! Spa Week is Oct. 13-19 !
For those of you who may be unfamiliar with the concept, SPA WEEK is the brainchild of Cheryl Reid. The goal is to provide low-cost ($50.00 each) spa services to the public, while simultaneously driving new clientele into spas, in the hopes that they become regulars.

The Spa Week concept was born on a rainy Spring morning in 2004. Bringing the spa experience to the masses was my goal. The concept was simple; full service treatments, normally costing from $100 to $200 dollars, for just $50 dollars. No longer would spa be relegated to the wealthy; it was my mission to make it an affordable part of a healthy lifestyle routine. After months of research and organizing, Spa Week was officially launched in October 2004. Spa Week had a humble beginning. With a mere 25 spas participating in the New York area, went live. Never once during those long months of planning did I ever dream that the Spa Week franchise would be embraced the way it has. The response was both overwhelming and instantaneous—Spa Week was a cultural phenomenon. The very next day after the launch party, my phone started to ring off the hook, and I was flooded with e-mails from spas asking how they could become involved. From those humble roots, Spa Week has grown in just three short years to 21 cities nationwide with over 500 individual participating spas. Along the way, Spa Week has attracted the attention and participation of many corporate sponsors, including: Saab, eBay, Conair, jane iredale—The Skin Care Makeup, CEW, Pevonia Botanica Skincare, PHYTO Universe, CareCredit, Borba Skin Balance Water, Goldstar, Olivier New York, Essence of Vali, Los Angeles Magazine, Xela Aromasticks, POM Wonderful, Pure Essentials, Nicoderm, Aqua Fresh and Allure Magazine has been my exclusive media partner since 2005. I believe that this is just the tip of the iceberg. I have every intention of making Spa Week a truly national brand.

All of this boils down to one fantastic thing, a spa sale! Take 2 minutes of your day to sign up at SPAWEEK.ORG all they want is a name and email address. This gives you instant access to a list of participating spas in your area, and which services they have on sale. For the same $100.00+ bucks that you would ordinarily spend on a massage, you can now get a massage AND a slimming body wrap, or you may even find yourself with a new favorite facial!

But do not wait! Sign up now, and start booking appts. Enthusiasts take SPA WEEK quite seriously, and time slots do get booked fast.

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